AI ACTIVITY
How to monitor AI crawler activity on a WordPress store.
Crawler activity tells you that a recognized request reached WordPress. It does not tell you that your store was recommended, ranked, or used in an answer.
Know what the activity log can prove.
- A recognized crawler requested a URL that reached WordPress.
- The request matched a known crawler identity or verification rule used by the monitor.
- AI referral traffic may be recorded separately when a visitor reaches the store from a recognized AI referral source.
Zero activity is not automatically a problem
A crawler may simply not have visited yet. Requests may also be served entirely by a CDN or cache before WordPress sees them. Monitoring cannot reconstruct visits from before it was enabled.
Protect visitor privacy
A useful activity monitor does not need to become a general visitor-tracking system. Store Discovery Audit records recognized event details while avoiding storage of visitor IP addresses, user-agent strings and referrers as visitor-history fields.
Look for patterns, not vanity numbers
Useful questions include: Which product paths are being requested? Did activity change after a robots or sitemap change? Are AI referrals reaching products or just the homepage? Did a technical regression appear at the same time?
Monitor the same store you audit.
Store Discovery Audit keeps crawler activity alongside discovery and product-readiness checks so activity has context.